We write creative and engaging content for websites.
The content is search engine optimised (SEO) to give your website the best possible ranking within a Google search.
The trick to achieving a successful website is not just about awesome content, and perfect keywords, it’s also about feeding Google regularly with new, tasty copy that keeps the beast interested. If you leave it unfed and neglected, Google gets bored, loses interest and fails to rank it highly.
The tastiest morsels are ‘keywords’ – words that rank highly in a Google search that are the most relevant to your industry. Essentially, keywords form the basis for the creative content.
What is the content writing process?
Firstly, we’ll have a chat about your business. I need to understand your business in order to create the best content. We’ll talk about your target customers, your services and your goals. Secondly, I’ll take this information and research a list of industry relevant keywords for your business. At the same time, I’ll research your competitors and the industry you operate in. Thirdly, you’ll receive a draft copy of the new content for you to review. At this stage, we’ll discuss possible changes and improvements. Finally, I’ll upload your new SEO content to your website. Now we wait. It usually takes 8 to 12 weeks for ranking to start improving. In time, you’ll begin to get more hits and more calls. We can explore more exciting and productive options such as regular blog articles. This will keep Google happy and improve your chances of being found.
Even if you’re revamping your existing content, introducing a new product or service or simply adding extra pages, we can help refine your core message and write engaging content copy to attract and convert more customers.